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BoardGoerge
04-10-2007, 12:01 PM
WHAT'S THE GO WITH SEO? Part 2

Being the biggest search engine, Google would probably have more of the lowest quality searches. With "Googling" now a widespread term, performing vanity searches (searching just to see what comes up) could be a significant factor in Google's figures. The same crap searches are also performed on Yahoo, AOL, MSN and all the others, but not to the same degree in terms of raw numbers and percentage. Does that also then mean that market share outweighs search quality? Not necessarily.

Each of the different search engines produce a different level of searcher focus (demographics and "internet savvy" can play a role in this). Many of the smaller, little known search engines are used by surfers who can be quite specific in their searches. Focused searches generally produce results that are more "qualified" to their needs and wants than a "drive-by" surfer who uses generic search terms in greater numbers.

It has to be clearly understood that all keywords are not created equal. There is a science to keyword research and selection. Listings with different keywords and phrases can produce highly variable results across different engines. The quantity and quality of traffic such listings are exposed to will also differ greatly across different terms and search engines.

Keep an eye open for next weeks newsletter as this article continues!

US Judge blocks 1998 porn law.

Finally we have a voice of reason in a position of authority. Parents need to step up and take responsibility for raising their children.

There are many easy ways to protect kids from surfing the wrong sites, Net Nanny etc.

In a society where Barney the dinosaur is thought to be a suitable replacement for parental supervision it is no wonder we are wondering what is happening to our youth.

Parents should be held responsible for the actions of their kids. If your kid is doing something wrong it is most likely not because of the rap video they watched but rather the values and morals you taught them while they were in their formative years.

Teaching them it is ok to miss Hockey practice because you are tired for example seems like an innocent thing until that carries over into their lives later on. Once people take charge of their own children's upbringing and stop leaving it to someone else to handle the world will be a much better place.

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